Create visual materials for both digital and print use, including social media creatives, advertisements, email layouts, branding elements, packaging, brochures, posters, presentations, and website assets
Develop original creative concepts and oversee designs from idea stage to completion
Strengthen and maintain the company’s visual identity across all platforms
Work closely with the marketing team to convert campaign goals into compelling design executions
Review creative briefs and provide strong, clear design directions
Prepare final artwork suitable for printing, development, or digital publishing
Adjust and resize designs for different media formats
Take part in brainstorming sessions and suggest innovative design ideas
Organize the design workflow, prioritize tasks, and deliver within tight timelines
Stay updated on design trends, industry standards, and relevant innovations
Apply best practices in layout design, typography, color use, iconography, and accessibility