This role oversees the development and execution of marketing strategies that strengthen the company’s brand presence, generate qualified leads, and drive customer engagement across real estate audiences, including developers, investors, landlords, brokers, tenants, and institutional clients.
Develop and implement marketing strategies that support overall business goals across B2B and B2C markets
Define brand positioning, messaging, and value propositions within the real estate sector
Lead and manage a marketing team across digital, content, growth, and communications functions
Run performance marketing campaigns to support property sales, rental activities, and enterprise clients
Enhance user acquisition and conversion funnels through SEO, SEM, email, social media, and paid media channels
Design lead nurturing systems using CRM and marketing automation tools
Maintain and grow brand identity across digital platforms, PR, events, and product touchpoints
Oversee content creation including blogs, newsletters, case studies, videos, and marketing materials
Work with product and sales teams on go-to-market strategies for new features and platforms
Develop product messaging, sales support tools, and customer onboarding materials
Manage PR activities, media communications, industry events, and external partnerships
Execute property-specific marketing including launches, promotions, open houses, and virtual showcases
Deliver targeted campaigns for investors, developers, agents, buyers, and tenants
Collaborate with sales, leasing, and project teams to support property-level marketing operations
Track KPIs, measure campaign performance, and optimize marketing ROI using analytics platforms
Prepare and present marketing performance reports to leadership
Strong understanding of property lifecycle and real estate brokerage structures
Experience with Google Ads, Meta Business Suite, HubSpot, CRM systems, and other digital marketing tools
Strong leadership, communication, and storytelling abilities
Ability to work effectively with cross-functional teams
Strong analytical and creative problem-solving skills
Bachelor’s or Master’s degree in Marketing, Business, Real Estate, or a related discipline
Minimum of 5 years of marketing experience, including 3–5 years in a leadership position
None
Send your application via email with the provided subject line