HiiT PLC is seeking a Head of Marketing and Sales for its SIWES+ division. The role involves providing leadership to the SIWES+ team, driving marketing and sales strategies, growing community engagement, and aligning all activities with the organization’s goals and business plan.
Lead the SIWES+ marketing and sales team to achieve set business targets
Formulate, propose, and implement measurable marketing and sales strategies in line with periodic goals
Develop, manage, and execute digital marketing campaigns covering budgeting, lead generation, and content planning
Design and supervise traditional marketing initiatives
Build and expand the SIWES+ online community across platforms including Facebook, Instagram, LinkedIn, Twitter, TikTok, WhatsApp, and Telegram
Identify and maintain strategic collaborations with tertiary institutions, SIWES officials, and students
Identify relevant tech events and encourage intern participation to improve brand visibility
Create and disseminate videos, articles, graphics, newsletters, and blog posts to engage target audiences
Conduct research, monitor market activities, and prepare detailed monthly reports
Minimum of a first degree (not lower than second-class lower); MBA in Marketing is an added advantage
At least three years of social media marketing experience, including at least one year in a team lead or managerial role
Industry experience in EdTech, FinTech, Telecoms, Education, Insurance, or similar service sectors
Demonstrated achievements in social media marketing within the last three years
Strong communication skills, both written and verbal
Proficiency in MS Word, Excel, PowerPoint, Zoom, Zoho, and social media platforms
Active accounts on LinkedIn, Twitter, Instagram, and Facebook
High emotional intelligence, strong relationship management abilities, and attention to detail
None
Send your application via email with the provided subject line
Send your CV and expected resumption date.