Best Technologies Limited is seeking a Senior Digital Marketing Specialist to lead end-to-end digital strategies for multiple high-profile clients, optimize campaigns, mentor junior team members, and drive measurable business growth across all digital channels.
* Develop and execute multi-channel digital marketing strategies aligned with client objectives
* Lead paid advertising campaigns across Google Ads, Facebook, Instagram, LinkedIn, and emerging platforms
* Drive SEO/SEM initiatives including technical SEO, link building, and search performance optimization
* Oversee social media strategy, content calendars, and community management
* Design and implement marketing automation workflows and email campaigns
* Conduct market research, competitor analysis, and audience segmentation
* Lead conversion rate optimization (CRO) initiatives with A/B and multivariate testing
* Develop performance reports with actionable insights and strategic recommendations
* Manage marketing budgets efficiently for maximum ROI
* Collaborate with creative, development, and AI teams for integrated digital solutions
* Mentor and guide junior marketing team members
* 5+ years of progressive digital marketing experience with leadership capabilities
* Bachelor’s degree in Marketing, Business, Communications, or related field (Master’s preferred)
* Proven success in managing digital campaigns with measurable business impact
* Deep expertise in SEO/SEM and paid advertising
* Strong data analytics and performance marketing skills
* Experience managing multiple client accounts or complex campaigns
* Excellent project management and stakeholder communication skills
*Technical Skills:*
* Analytics & Insights: Google Analytics 4, GTM, Facebook Analytics, Hotjar, Data Studio
* SEO/SEM Tools: Google Search Console, SEMrush, Ahrefs, Moz, Screaming Frog
* Advertising Platforms: Google Ads, Facebook Ads Manager, LinkedIn Campaign Manager, Twitter Ads
* Social Media Management: Hootsuite, Buffer, Sprout Social, Meta Business Suite
* Email Marketing: Mailchimp, HubSpot, SendGrid, ActiveCampaign
* CRO & Testing: Optimizely, VWO, Google Optimize
* CMS Platforms: WordPress, Shopify, Webflow
* Additional Tools: Canva, Figma, Slack, Asana, Trello
* AI Marketing Tools: ChatGPT for content, AI-powered analytics tools
*What We Offer:*
* Competitive salary package
* Performance-based bonuses and incentives
* Professional development and career advancement opportunities
* Collaborative and innovation-driven environment
* Modern office facilities
* Health and wellness benefits
* Opportunity to work with diverse clients across industries
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Send your application via email with the provided subject line
Send your CV and Cover Letter
* Comprehensive portfolio of successful campaigns
* Detailed case studies with measurable results
* Links to campaigns/accounts you’ve managed (where permissible)
* Salary expectations